
“Digital River helped 3M enable its distributors to sell online, successfully balancing the Internet with a complex sales channel,” said
Donald Breckle, eBusiness manager for 3M's Six Industrial Market Divisions.
“Digital
River’s
e-marketing
best
practices
continue
to
help
us
drive
revenues
through
our
e-commerce
channel.
Digital
River’s
team
of
e-commerce
experts
has
helped
us
personalize
and
analyze
our
customer
e-mail
offers
to
make
sure
they
are
relevant,
attractive
and
successful.”

“Digital River’s global e-commerce infrastructure and services helped us launch six new, localized e-commerce sites, including regionally-targeted marketing programs, in the EMEA region last year,” said Helen Griffiths, consumer Web marketing manager for CA. “Entering new markets with a strategy focused on site localization paid off for us. As a result, we increased our online revenue by 500 percent, and grew our store traffic six-fold using paid search and online advertising programs. Our promotional activities were so successful that they accounted for 48 percent of our sales during one month.” CA is one of the world’s largest IT management software companies.

“By providing both online and offline ordering options, we were able to offer our customers a seamless and convenient tax preparation experience. Digital River has played an integral role in helping us maximize results in our online channel while generating valuable support for our offline efforts.”

“By implementing a joint e-marketing campaign with another software publisher in Digital River’s e-commerce network, we moved more than 1,000 units of products and drove significant incremental revenues through our e-commerce channels. There is power in Digital River’s network. It offers a rich market opportunity for those interested in forming third-party relationships and joint online marketing campaigns to increase product distribution and sales.”

By taking advantage of Digital River's network, I was able to forge valuable partnerships and create promotions with companies whose products were complementary to mine - something I couldn't easily do as a sole proprietor. I went from making $6,000 a month on my own to making over $30,000 a month by leveraging Digital River's e-commerce expertise and network. Outsourcing my logo design software to Digital River was just what I needed to alleviate my workload so I could focus on product development.

Looksmart
“In looking for a service provider to manage our international online business, we discovered that while other e-commerce alternatives might appear to be more affordable on the front end, the benefits of these cost savings were quickly offset by a lack of e-marketing capabilities on the back end. Digital River’s e-marketing services helped us exceed our online sales goals in the U.S. We wanted to be sure to leverage this success globally,” said Andrew Tull, BioNet Systems’ executive
vice president of sales and marketing.
“We chose Digital River to manage our online store because of the company's proven ability to grow online sales,” said David Clifton, vice president of marketing, Freescale.“By
outsourcing to Digital River, we are able to leverage the company's comprehensive
suite of e-commerce services and best practices while concentrating on our core
competency of software development. Digital River can help our site generate
sustained and targeted growth, and can provide us with the tools necessary to
meet customer demands. We are looking forward to growing our online business
with Digital River's help.”

“By leveraging Digital River’s Fireclick Web analytics service, we learned how valuable site optimization can be and implemented many changes to our site,” said Ed McGuiggan, vice president of global e-commerce for Nuance Communications, Inc. “We decreased the exit rates from our most popular page by 50 percent while we increased product sales on another page by 15 percent. Using Fireclick helps us make marketing decisions based on statistically-valid metrics.” Nuance is a world leading supplier of speech and imaging solutions.
“"The Staples online downloadable software store supported by Digital River has provided us with an easy way to extend our mobile software selection on our existing e-commerce platform,” explained Dave Figler, Staples' vice president of merchandising. “PDA
applications
are
a
natural
complement
to
our
offering
of
mobility
hardware
products
and
provide
our
busy
small
business
customers
with
a
mobile
solution
that
turns
their
PDAs
into
portable
offices.”

“To achieve our goal to drive more traffic to our North American e-commerce sites, generate more sales per visit and increase online sales overall, we worked with Digital River to launch managed paid search, e-mail and affiliate programs. We also rolled out a site optimization program to improve close ratios,” said Britney Brix, senior specialist of global customer retention programs for Symantec Corp . “These programs helped drive approximately 17 percent of overall revenue generated by our North American online stores during the beginning of 2006. Using a combination of programs proved to be so successful that we plan to incorporate this approach into our global marketing strategy.” Symantec is the world leader in providing solutions to help individuals and enterprises assure the security, availability and integrity of their information.

“By working with Digital River, we were able to capitalize on the growing consumer trend toward digital downloads versus physical software purchases,” said David Meiselman, vice president of online sales and marketing at Transparent Language. “Digital River provided us with the e-commerce infrastructure necessary to support the purchase of digital software downloads from our site. As a result, we now see approximately 70 percent of our consumers opting for a software download instead of purchasing a packaged product. This additional delivery method has helped us increase our site sales by more than 75 percent.” Transparent Language is a leader in language learning solutions.

“With Digital River’s help, we optimized our site, and also implemented marketing programs to build both third-party relationships and an indirect sales channel,” said Johan Malmberg, vice president of marketing for Uniblue. “Using A/B testing, we determined the style and layout of our site that best converted shoppers to buyers. Next, we leveraged opportunities through Digital River’s oneNetwork marketplace; used co-marketing and intersite sales to drive e-mail campaigns, newsletter promotions and cross sales; and marketed through a network of affiliates. Due to these co-marketing programs and site optimization project, our e-commerce business has risen to a new level. During the past year, our online sales have grown 500 percent.” Uniblue Systems is a leading provider of backup and recovery management, and system security and performance software solutions for the SoHo and SMB market.
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