SmartChannel: Channel Partner Ecommerce Solution

Create efficiency and drive transparency while accelerating your channel sales.


Managing resellers and distributors is complicated. Separate and siloed systems—enterprise resource planning (ERP) and customer relationship management (CRM) can make daily administration a burden. Plus, it can be difficult to access the insights you need to engage your partners—and generate revenue growth. With SmartChannelSM, a channel partner ecommerce solution from Digital River, you can engage more partners, dive into real-time analytics and sharpen your competitive edge.
A centralized and seamless order lifecycle and partner management platform, Digital River’s channel partner ecommerce solution offers exceptional real-time reporting, easy access to critical data for all channel stakeholders and unmatched process automation for the most simple—or complex—of channel partner ecosystems.

SmartChannel Offerings

Dramatically Simplify a Complex Order Lifecycle

Tracking order status can be painful and expensive. SmartChannel automates the cycle from order to revenue recognition and cash receipt—making it fast, consistent and reliable.

Automate Compensation and Commissions

The complexities of compensation—partner types, compensation levels, incentive models and currencies—can make manual management inefficient. SmartChannel automates processes that encumber staff. And it pays your partners directly, too.

Grow Channel Revenue

Increase sales with targeted changes based on real-time performance data. Enable your channel partners to enforce brand consistency with digital marketing campaigns and reward them for revenue results.

Drive Partner Adoption

Resellers and distributors can be wary of change. SmartChannel’s built-in analytics gives your partners visibility into data—customer orders, fulfillment timetables, commissions and performance—all in real time.

Reveal Valuable Business Intelligence

Get the most from the data you process every day. Make quick decisions with a built-in, comprehensive dashboard of fully customizable reports. Manage, evaluate and nurture your relationships for maximum return on investment (ROI) and performance.

Leverage Cost-effective Integration to your Existing Systems

Your existing systems play an essential role in managing your channel business. Integrate SmartChannel with your current systems via more than 300 web-service-based application programming interfaces (APIs) and a host of configurable data and process integration tools.

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