Taking a Localized Approach to Global Commerce

Fort Mason Center, San Francisco | Thursday, September 12, 2019


Online Shopping
Explore the latest ecommerce trends

Hear about the latest industry trends and best practices from leading industry influencers and analysts and gain useful insights into navigating global growth opportunities.

Online Shopping
Gain practical insights and tips

Learn from the experiences of global brands and get actionable advice on effective strategies to optimize profitability.

Online Shopping
Benefit from a commerce community

Take advantage of plenty of opportunities to engage with your fellow ecommerce professionals during the day and join all our guests at the evening networking reception featuring drinks, hors d'oeuvres and live music.

ABOUT Digital River's Commerce Connect

Are you looking for actionable insight on how to transform your business online and improve customer experience? Join Digital River’s Commerce Connect event, a day of ecommerce discovery designed to help you navigate the complexities of selling online. This complimentary invite-only conference is packed with thought-provoking keynotes from world-class brands, global partners and industry experts. Join us to hear more about how to build seamless shopper experiences tailored to accelerate global expansion and drive sales.







Welcome – Adam Coyle, Chief Executive Officer, Digital River


Capture The Global Ecommerce Opportunity – Lily Varon, Forrester


Bringing Together Best-of-Breed Commerce to Drive Digital Transformation – Paul do Forno, Managing Director, Commerce Practice, Deloitte Digital


Headless Commerce: Future-proof your Global Growth – Expert Panel of World-class Brands


Building an Engine for Global Growth – Elena Verna, Growth Advisor (former SVP Growth at SurveyMonkey and Malwarebytes)


Changing Landscape of Global Ecommerce – Expert Panel of World-class Brands


Fireside Chat – In Depth Ecommerce Dialogue with Ben MacAskill, Chief Operating Officer, Flickr/SmugMug


Closing Remarks followed by Happy Hour/Networking


Kathy Ando

Head of Direct to Consumer - GoPro

Kathy Ando is the Head of Direct to Consumer at GoPro. Kathy has almost 20 years of experience across all things ecommerce including P&L ownership, lower funnel marketing disciplines, merchandising disciplines, and managing product management, fraud and operations. She’s an early pioneer of automated personalization and has worked closely with product teams to build and dream up better ways to do merchandising.

Chris Borkenhagen

CIO - Docker

Chris Borkenhagen is the Chief Information Officer at Docker, a leader in the container platform market that enables the world’s largest companies to accelerate key digital initiatives including cloud migration, application modernization and edge computing. As the Executive Head of Corporate Information Technology business organization and strategy, Chris is focused on enabling Docker’s vision to modernize traditional applications within the enterprise and developer spaces while streamlining and optimizing the company’s E2E systems maturity and capabilities.

Adam Clarke

Sr Payments Manager - LinkedIn

Adam Clarke is a Senior Payments Manager at LinkedIn. Adam has over 10 years of experience in the Payments and Risk industry with a focus on producing data-driven results in product performance, revenue growth, and business development. He’s also experienced with global card and alternative payment acceptance for large ecommerce merchants.

Adam Coyle

CEO - Digital River

Adam Coyle has spent over 25 years in the financial technology industry in a wide range of executive roles. Adam joined the management team at Digital River after spending three years at Siris Capital, where he is an executive partner and member of the Digital River board. Before joining Siris he was executive vice president of strategy and corporate development for Vantiv (now WorldPay), a role he assumed after serving as the president of one of Vantiv’s major subsidiaries, National Processing Company.

Adam’s prior experience includes three years as operating partner at Advent International, a leading global private equity firm, and a variety of senior leadership roles at First Data Corporation, including president of First Data’s Integrated Payment Systems group and general counsel for Western Union North America. He is a current director of Transaction Network Services and Intralinks, and a former director of FirstBank, Paymentech, NYCE and First Financial Bank.

Paul do Forno

Managing Director, Commerce Practice - Deloitte Digital

Paul do Forno is a Managing Director at Deloitte Digital. He brings more than 25 years of experience in strategy, consulting, technology, and digital transformation and has led some of the world’s largest and most innovative ecommerce initiatives. He is a frequent speaker at retail and ecommerce events such as NRF,, Etail and Shoptalk and has been featured as an ecommerce SME on Forbes, Digiday, Internet Retailer and other publications.

Aqif Hassen

Head of Global Digital Strategy & Operations - AMD

Aqif Hassen is the Head of Global Digital Strategy and Operations at AMD, an industry-leading company that drives innovation in high-performance computing, graphics, and visualization technologies. Aqif is responsible for integrated digital strategy and the development of plans covering all aspects of web, ecommerce, personalization, search engine marketing, search engine optimization, digital customer satisfaction, email, marketing automation and AMD’s digital transformation initiative.

Ben MacAskill

COO - SmugMug and Flickr

Ben MacAskill is the Chief Operating Officer at SmugMug and Flickr, two brands that together represent the world’s most influential photographer-centric community. With extensive experience in QA, product management and team building to complement front line support, Ben has developed a deep knowledge on how to delight customers through seamless experiences.

Rumna Mishra

Sr Director of Product Management - Malwarebytes

Rumna Mishra is a Senior Director of Product Management at Malwarebytes, an AI-powered cybersecurity company that stops attacks before they can compromise home computers and business endpoints. Rumna has over 15 years of diverse and progressive experience driving strategy and producing lasting results in fast-paced business and ecommerce environments.

Manny Monge

Sr Manager of Ecommerce Sales - VMWare

Manny Monge is the Senior Manager of Ecommerce Sales for VMWare, a leading software company that spans the compute, cloud, networking and security, and digital workspace. Manny directs ecommerce and digital marketing initiatives for VMWare’s online store. He leads efforts to generate new revenue, attract and engage online visitors, and accelerate growth by creating dynamic, reliable, user-friendly sites.

Todd Royer

Relationship Manager - PayPal

Todd Royer is currently a Relationship Manager on PayPal’s Strategic Partnership team. He has been a leader in the Payment Industry for 21 years. His role at PayPal has spanned management and relationship management roles overseeing Large Enterprise, Card Network and Strategic Partner relations over the past 10 years. Prior to PayPal, he managed teams responsible for the sales and management of third-party Financial Institutions and Resellers at a top ten, in-house payment processor.

Logan Vander Linden

Payments, Partnerships & Operations Lead - Airbnb

Logan Vander Linden is the Payments, Partnerships and Operations Lead at Airbnb. Logan is responsible for all commercial and processing relationships with Airbnb’s global payments partners. Specifically, his role is focused on improving infrastructure through partnership in innovation, reducing costs through efficiencies, as well as evaluating and launching new partners on the Airbnb payments platform.

Lily Varón

Analyst - Forrester

Lily Varón is an analyst serving digital business strategy professionals. Her research focuses on the strategies and technologies that firms need to win, serve, and retain customers in the age of digital business, including recurring customer and billing management solutions, the translation and localization of global websites, and the commerce service providers helping retailers transform their commerce experiences. Her research also analyzes consumer online shopping behavior around the globe, with a particular focus on Asia Pacific and Latin America.

Elena Verna

Growth Advisor - Reforge

Elena Verna is a Growth Advisor, working with various scaling SaaS self-serve businesses on marketing, product, and analytics. She is also a mentor and contributor at Reforge, a San Francisco-based company that offers selective growth-focused programs for experienced professionals in marketing, product, data, and engineering. Previously, Elena was the SVP of Consumer Product, Marketing, Design, and Growth at Malwarebytes and the SVP of Growth at SurveyMonkey.

Wendy Wilson

VP of Marketing - ChargePoint

Wendy Wilson is the Vice President of Marketing at ChargePoint, an electric mobility company with the world’s largest and most open electric vehicle charging network. Wendy’s unique depth of expertise across marketing, sales and product management provides a fully integrated view for decision making aimed at optimizing revenue generation while improving customer satisfaction.


Originally host to the maritime trade and repair shops at Fort Mason, Gallery 308 boasts panoramic views of San Francisco Bay and the Golden Gate Bridge.

Event & Hotel Information
Fort Mason Center 2 Marina Blvd
San Francisco, CA 94123

We recommend the Intercontinental Mark Hopkins hotel for your stay. Please reserve your room online or call the hotel directly at +1 415.392.3434.