Taking a Localised Approach to Global Commerce
Shangri-La Hotel at The Shard London | Thursday 17th October 2019
Hear about the latest industry trends and best practices from leading industry influencers and analysts and gain useful insights into navigating global growth opportunities.
Learn from the experiences of global brands and get actionable advice on effective strategies to optimize profitability.
Take advantage of plenty of opportunities to engage with your fellow ecommerce professionals during the day and join all our guests at the evening networking reception featuring drinks, hors d'oeuvres and live music.
Are you looking for actionable insight on how to transform your business online and improve customer experience? Join Digital River’s Commerce Connect event, a day of ecommerce discovery designed to help you navigate the complexities of selling online. This complimentary invite-only conference is packed with thought-provoking keynotes from world-class brands, global partners and industry experts. Join us to hear more about how to build seamless shopper experiences tailored to accelerate global expansion and drive sales.
Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. For more information on PayPal, visit https://www.paypal.com/about
For many years executives shared with Forrester their expectation that direct to consumer selling would boost customer lifetime value. But to deliver on the promise they had to overcome a range of challenges from last-mile fulfillment and return in distant markets to local legislative and taxation compliance.
In this keynote session, Forrester will share data about the direct to consumer opportunity for manufacturers and brands and the extent of the challenges they must overcome. Forrester will also pose questions to the audience responding to the (anonymous) attendee polling and encouraging interactive questions and answers. You will leave the session with a list of operational capabilities you must acquire or develop to capitalise on: “Modern Approaches to Growing Online Sales”.
CEO - Digital River
Adam Coyle has spent over 25 years in the financial technology industry in a wide range of executive roles. Adam joined the management team at Digital River after spending three years at Siris Capital, where he is an executive partner and member of the Digital River board. Before joining Siris he was executive vice president of strategy and corporate development for Vantiv (now WorldPay), a role he assumed after serving as the president of one of Vantiv’s major subsidiaries, National Processing Company.
Adam’s prior experience includes three years as operating partner at Advent International, a leading global private equity firm, and a variety of senior leadership roles at First Data Corporation, including president of First Data’s Integrated Payment Systems group and general counsel for Western Union North America. He is a current director of Transaction Network Services and Intralinks, and a former director of FirstBank, Paymentech, NYCE and First Financial Bank.
VP and Principal Analyst - Forrester
George Lawrie is an analyst serving application development and delivery professionals. He brings to Forrester more than two decades of experience deploying global enterprise resource planning (ERP) applications in complex multinationals. During his five years at Forrester, George has led research on topics such as SAP deployment best practices, ERP consolidation, IT investment prioritization, global data synchronization, and trade promotion management. He has been quoted in Financial Times and Retail Week and has appeared on BBC and Sky.
VP of Consumer Sales & Marketing - Avast Software
Hugo Sellert is Vice President of Consumer Sales and Marketing at Avast Software, leading the monetisation of one of the world’s largest consumer security software communities. He’s an expert on driving conversions within the freemium model and has in-depth knowledge of ecommerce and direct-to-consumer subscriptions. An economist by training with a background in research and analytics, Hugo has previously held leadership positions at Socialbakers, AVG Technologies, Dun & Bradstreet and Monster.com.
Digital Sales Director - Kaspersky Lab
Irina is leading Digital Sales at Kaspersky. A highly skilled sales professional with a strong background in digital business and new business development, she now focuses on building and developing team, processes and partner structures to further accelerate Kaspersky’s successful transition from a retail-focused antivirus company to a digital, new generation, cybersecurity brand.
Before joining Kaspersky Lab in 2011 she successfully led an e-commerce startup to break even within seven months. She held various roles in online sales before becoming Digital Sales Director in 2017. In this global role she balances global requirements with regional specifics and tactical needs, encouraging local solutions to global strategic challenges.
Global SVP Demand Generation, Sales & Partnerships - Digital River
Jason Nyhus started at Digital River in 2000 holding virtually every role in sales and marketing. He has owned relationships with some of the company’s most dynamic and fast paced clients like MLB.com, Canon, Microsoft and EA. A master at finding dynamic ways to help companies grow their revenue, Jason is responsible for Digital River’s go-to-market programs, including demand generation, strategic partnerships and net new sales.
Additionally, he takes pride in helping clients outpace industry growth by driving innovation for Digital River’s in-house digital marketing agency, MarketForce. From website development and optimization, to running customer-centric conversion campaigns that include paid media, email and affiliate marketing, MarketForce helps our clients accelerate their ecommerce growth.
Head of EMEA Ecommerce - VMware
Paul Gillart is Head of EMEA Ecommerce at VMware, a Dell Technologies strategically aligned business. He has held this position since 2010. Before VMware, Paul was Director of Dell’s EMEA SMB Online business driving many innovative digital initiatives. With over 10 years in business to business ecommerce, Paul has been developing engaging ecommerce campaigns for small, medium and enterprise businesses. Attuned to the realities of a channel driven enterprise company, he has succeeded in bringing double digit growth over successive years to VMware’s online channel and driven VMware’s global online service subscription model.
VP of Ecommerce and Demand Generation - Socialbakers
Simon Bardrick is the Vice President of Ecommerce and Demand Generation at Socialbakers, a global AI-powered social media marketing company. He has positioned and repurposed ecommerce as a recognised revenue stream in-tandem of being a sales opportunity pool to higher plans, increasing ecommerce acquisitions by 300%, retention by 20%, and up-sell by 15%. Simon also runs the SAAS product trial, transforming it into an educational experience, rapidly revealing business values and benefits, and leading to uplifted acquisitions. Previously, he performed progressive marketing roles at Sun Microsystems, Oracle, and Kaspersky Lab.
Global Ecommerce Director - Jabra
Soren Kruse is the Global Ecommerce Director at Jabra, a leading multinational manufacturer of audio equipment and headsets for both consumers and enterprises. Jabra has been selling online since 2014 and is now live in over 35 markets. Soren brings almost 20 years of experience in the ecommerce industry to Jabra, with a specific focus on omnichannel ecommerce. Prior to his current role, Soren was responsible for the global ecommerce launch of Pandora Jewellery.
Standing 309.7 meters high, the Shard is the tallest building in the United Kingdom, the tallest building in the European Union, and the fifth-tallest building in Europe. The Shangri-La Hotel at The Shard boasts 200 luxuriously appointed rooms occupying floors 34-52, along with breathtaking views and the hotel’s signature 5-star service.
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