Profitability in subscriptions requires a discipline to deliver ongoing value to subscribers and mitigate risk, but it also depends largely on your ability on minimize subscriber churn. Combatting churn takes a two-pronged approach. Voluntary churn can be kept in check by delivering ongoing value and communications to subscribers. Involuntary churn, however, requires superior back-end payment processing capabilities to minimize payment declines.
Fluent in tech-centric subscriptions growth and end-to-end commerce, Digital River provides all the tools and support you need to sustain long-term profitability. Our advanced cloud solution features the industry’s most robust and innovative set of tools to combat subscriber churn.