Bulgaria - Digital River - EN

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Accelerate your revenue with a new audience of customers throughout Bulgaria - without friction or complexity.

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Why Sell into Bulgaria?

As a newer member of the EU, Bulgaria’s strong macroeconomic health makes it an attractive market for businesses. A low corporate and personal income tax rate of 10% is one of several competitive advantages. Its strategic location in the center of Southeastern Europe and at the crossroads to the Middle East offers a potential launch-pad for expansion into neighboring markets. Bulgaria’s highly educated workforce has the lowest minimum wage in the EU.

A rapid increase in the number of internet users has occurred since 2004, attributed in part to having one of the fastest average broadband internet connections in the world. Revenue in the ecommerce market is projected to reach $874 million in 2021 and is expected to show an annual growth rate of 12.7%, resulting in a projected market volume of $1,411 million by 2025. The market’s largest segment is fashion with a projected market volume of $316 million in 2021.

Supported Ecommerce Services in Bulgaria

Processing Currency

Available currencies will depend on the payment method provider, as well as any regulatory restrictions.


Available Product Categories

Digital River can support the sales of these types of products for this specific market.


The Onshore Advantage™

Go global, be local. The Onshore Advantage™ optimizes your authorizations and eliminates unexpected foreign transaction fees. Learn more.

Local Currency
Local Payment Options
Local Acquiring
Local Transaction Routing
Local Business Registration
Local Merchant IDs

Explore other markets that can sell into Bulgaria

Popular payment types in Bulgaria

Cash on delivery is most popular online payment method followed by credit cards and ePay/EasyPay.

Available payment types for Bulgaria

The list below represents the current categories of payment options Digital River supports for this market.

Payment methods for Bulgaria

Fulfillment details for Bulgaria

Cross-Border Fulfillment: Landed Cost is Available.

Calculation of duties and fees incurred when goods are shipped cross border.

In-Country Fulfillment: Not available

Ecommerce facts and figures
$67.9B GDP 7M Total Population 67% Internet Usage

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