Hong Kong - Digital River - EN

Country Guide

Explore the global markets where Digital River can accelerate your global expansion and revenue.

Payment Method Guide
Country Guide

Not all countries or territories may be represented. Some may not be available due to embargoes or other restrictions. For further information please contact us.

Apply
Start Selling Into
Hong Kong
Add to report builder
Selection Added
Start Selling Into

Hong Kong

Accelerate your revenue with a new audience of customers throughout Hong Kong - without friction or complexity.

Add to report builder
Selection Added
How does this work?
Use the report builder to add this information to a downloadable pdf. You will be able to modify your selection(s) as you go in the ribbon at the bottom of the page.

Why Sell into Hong Kong?

The Covid-19 pandemic preceded by mass protests of what many of its citizens view as creeping authoritarianism from mainland China presented significant challenges to the economy. The potential of Hong Kong’s ecommerce market is reinforced by the fact that the majority of the population is yet to use ecommerce, but this suggests both a challenge and an opportunity for merchants. Only a quarter of Hong Kong’s citizens shop online, and ecommerce accounts for just 11% of Hong Kong’s total retail spend. High population density and a largely urban geography acts as a hurdle to ecommerce growth, as most of the populace enjoys easy access to physical stores. Covid-19, may reverse that trend permanently.

Revenue in the ecommerce market is projected to reach $6.4 million in 2020. Revenue is expected to show an annual growth rate (CAGR 2020-2025) of 12%, resulting in a projected market volume of $11.3 million by 2025. The market’s largest segment is fashion with a projected market of $2 million in 2020. The average revenue per user is expected to be $1,244. The Hong Kong B2C ecommerce market is estimated at $3.7 billion.


Supported Ecommerce Services in Hong Kong

Processing Currency

Available currencies will depend on the payment method provider, as well as any regulatory restrictions.

HKD

Available Product Categories

Digital River can support the sales of these types of products for this specific market.

Digital


Explore other markets that can sell into Hong Kong


Popular payment types in Hong Kong

Over half of all ecommerce purchases are made using top cards like American Express and MasterCard, totalling $1.8 billion in annual sales. Digital wallets are the second most popular payment option in Hong Kong, used for a quarter of all ecommerce transactions, or $0.9 billion annually. The most-used digital wallet brands include PayPal and AliPay. Bank transfers occupy 10% of the market. Faster payments were introduced in Hong Kong in September 2018 with the launch of its state-backed Faster Payment System. Citizens can transfer funds 24/7 with the money available almost immediately. Users can use Faster through mobile or email and it supports the Hong Kong dollar and renminbi payments.


Available payment types for Hong Kong

The list below represents the current categories of payment options Digital River supports for this market.


Payment methods for Hong Kong


Fulfillment details for Hong Kong

Cross-Border Fulfillment: Landed Cost is Available.

Calculation of duties and fees incurred when goods are shipped cross border.


In-Country Fulfillment: Leverage Digital River's industry leading suite of API's to utilize your existing fulfillment partner or select from one of our Pre-integrated Fulfillment Partners:

Kerry Logistics
Client Consignment
Ecommerce facts and figures
$362.7B GDP 7.5M Total Population 69% Internet Usage

Popular Languages

Interested in selling into a specific market?

Choose a country or region to learn about ecommerce between United States and other countries/territories.

Choose Location

Ready for the ultimate ecommerce solution for global growth?

Report Builder