Country Guide
Explore 240+ global markets where Digital River can accelerate your global expansion and grow your revenue.
Not all countries or territories may be represented. Some may not be available due to embargoes or other restrictions. For further information please contact us.
Baker Island *
Hong Kong
Build a new audience and boost your revenue by selling into Hong Kong, leveraging our proven global infrastructure to enter new markets with ease..
*The sale of certain products in this market may be subject to international export regulations. If you would like to learn more about selling into this market, lets chat.
Why Sell into Hong Kong?
The Covid-19 pandemic preceded by mass protests of what many of its citizens view as creeping authoritarianism from mainland China presented significant challenges to the economy. The potential of Hong Kong’s ecommerce market is reinforced by the fact that the majority of the population is yet to use ecommerce, but this suggests both a challenge and an opportunity for merchants. Only a quarter of Hong Kong’s citizens shop online, and ecommerce accounts for just 11% of Hong Kong’s total retail spend. High population density and a largely urban geography acts as a hurdle to ecommerce growth, as most of the populace enjoys easy access to physical stores. Covid-19, may reverse that trend permanently.
Revenue is expected to show an annual growth rate (CAGR 2020-2025) of 12%, resulting in a projected market volume of $11.3 million by 2025. The market’s largest segment is fashion with a projected market of $2 million in 2020. The average revenue per user is expected to be $1,244. The Hong Kong B2C ecommerce market is estimated at $3.7 billion.
Localized Shopping Experiences in Hong Kong
Logistics Support for Hong Kong
Our global logistics solution works in concert with your existing supply chain. No need to secure new carriers and warehouses. Gain faster, more economical shipping options to reach new customers around the globe.
Popular payment types in Hong Kong
Over half of all ecommerce purchases are made using top cards like American Express and MasterCard, totalling $1.8 billion in annual sales. Digital wallets are the second most popular payment option in Hong Kong, used for a quarter of all ecommerce transactions, or $0.9 billion annually. The most-used digital wallet brands include PayPal and AliPay. Bank transfers occupy 10% of the market. Faster payments were introduced in Hong Kong in September 2018 with the launch of its state-backed Faster Payment System. Citizens can transfer funds 24/7 with the money available almost immediately. Users can use Faster through mobile or email and it supports the Hong Kong dollar and renminbi payments.
Available payment types for Hong Kong
The list below represents the current categories of payment options Digital River supports for this market.
The list below represents the current categories of payment options Digital River supports for this market.
Payment methods for Hong Kong
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