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*The sale of certain products in this market may be subject to international export regulations. If you would like to learn more about selling into this market, lets chat.
For any international brand or ecommerce merchant, Indonesia is a critical component of a South Asian regional strategy.
Revenue in the ecommerce market is projected to reach $30.3 million in 2020. Revenue is expected to show an annual growth rate (CAGR 2020-2025) of 13.2%, resulting in a projected market volume of $56.4 million by 2025. The market’s largest segment is fashion, with a projected market volume of $9.8 million in 2020. Despite this, the ecommerce market quadrupled in size between 2015 and 2019, expanding by about 49% per year over the period to $40 billion. The country’s internet economy is projected to reach $130 billion by 2025.
Bank transfer remains the most popular payment method. 31% of citizens opt for this method over credit and debit cards, and digital wallets more commonly found in Asia. Analyst expect the number of card users to increase as the population gains more confidence in ecommerce as a viable shopping channel.
Southeast Asia is a fintech and an ecommerce hub, but 2020 has seen a resounding increase in the speed with which the region pressed the gas pedal towards online payments in ecommerce, riding the trend created by the Covid-19 pandemic swiftly into establishing cashless society as the new normal
Cross-Border Fulfillment: Landed Cost is Available.
In-Country Fulfillment: Not available