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Country Guide

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Country Guide

Not all countries or territories may be represented. Some may not be available due to embargoes or other restrictions. For further information please contact us.

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Benin *
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Tanzania *
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Benin *

Tanzania *

Build a new audience and boost your revenue by selling into Tanzania, leveraging our proven global infrastructure to enter new markets with ease..

*The sale of certain products in this market may be subject to international export regulations. If you would like to learn more about selling into this market, lets chat.

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Why Sell into Tanzania?

Tanzania has the fourth largest ecommerce consumer base in Africa with the number of online shoppers estimated at 5.3% of the total population. Lack of proper delivery addresses and trust in sellers has hampered ecommerce growth. While the ecommerce market in Tanzania is still in its infancy, there is potential for rapid growth with the expansion of mobile payment methods.

Revenue in the ecommerce market in Africa is projected to reach $24,759 million in 2021 and is expected to show an annual growth rate of 13.3%, resulting in a projected market volume of $40,758 million by 2025. The market’s largest segment is fashion with a projected market volume of $7,742m in 2021. The average revenue per user is expected to be $74.08.


Localized Shopping Experiences in Tanzania

Processing Currency

Available currencies will depend on the payment method provider, as well as any regulatory restrictions.

EUR

Available Product Categories

Digital River can support the sales of these types of products for this specific market.

Digital Physical


Explore Additional Markets You Can Reach From Benin


Popular payment types in Tanzania

Tanzanians are historically wary of paying online, making cash on delivery the preferred method payment.


Tanzania Available payment types for Tanzania

The list below represents the current categories of payment options Digital River supports for this market.


Payment methods for Tanzania

Ecommerce facts and figures
$63.2B GDP 60M Total Population 39% Internet Usage

Popular Languages

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