A record number of online shoppers now prefer to buy online, and their changing expectations are driving the future of ecommerce technology.
We illustrate how user experience is becoming the focal point in driving the ecommerce strategy of an online store through personalization techniques informed by artificial intelligence machine learning technology.
Another central focus for today’s most successful ecommerce businesses is having a greater global reach so brands can expand and sell products across international borders.
Statistics also show that ecommerce sales are expected to increase online through mobile devices and alternative payment methods.
Check out the infographic below to learn about how digital transformation has shifted customer preferences and download our ebook for more ecommerce business insights into where the global ecommerce industry is heading in 2020 and beyond.