Building the right payment system can be an overlooked but critical aspect of a successful direct to consumer channel. How to accept, process, reconcile and manage payments has a direct impact on conversions and revenue. It’s part art by ensuring you offer alternative payment methods that streamline the buying process and add a layer of security. And part science through routing transactions to the right place at the right time to increase authorization.
Download this episode of our Uncertainty into Opportunity virtual event series to hear about local currency and payment processing, buyer preferences, intelligent transaction routing, and other key components of how to maximize conversions.