Digital River Provides Total E-Commerce Package for Children’s Charity, DonateGames


MINNEAPOLIS — March 2, 2011 — Digital River, Inc. (NASDAQ: DRIV), a leading provider of global e-commerce solutions, today announced it has launched a global online store for DonateGames, a non-profit children’s charity which helps children fighting rare and neglected diseases through the sale of donated video games. For DonateGames, Digital River is providing a full range of e-commerce services, including storefront development, transaction processing, payment services, product fulfillment, e-marketing and more.

DonateGames’ new online store supports donations and purchases by customers from North America. In the future, DonateGames plans to expand its reach into other geographies. The e-commerce presence is part of the charity’s main website at www.donategames.org.

Founded in 2009, DonateGames is an innovative charitable organization dedicated to funding research for orphan diseases — illnesses that individually afflict only a small percentage of the population, but in their totality are devastating to many victims and their families. The organization, created by CEO Jim Carol after experiencing firsthand the impact an orphan disease can have on a family, also seeks to support children and their families who struggle alone with orphan diseases around the world.

“It’s been absolutely amazing to realize the goodness of gamers and what this means to sick children and their families,” said Jim Carol, DonateGames CEO. “Digital River’s e-commerce solution not only is world-class, but also will allow us to reliably accommodate the inflow and outflow of games and dollars at a level of service our users expect. This instantly puts us in the top tier when it comes to e-commerce professionalism.”

“With more than 15 years of e-commerce experience, Digital River has earned the reputation as a leader in helping developers, publishers and resellers of games maximize their online revenue,” said Jeff Hemenway, Digital River’s group vice president of global gaming. “Once we met with Jim and learned of the mission of DonateGames, we were very excited to put our technology and expertise to work for them.”

DonateGames e-store is running on the Digital River® Global Commerceâ„¢ enterprise e-commerce solution, a fully-managed system specifically designed to drive online traffic and increase revenue. With Global Commerce, users have everything they need to run a high-scale global online store, from demand generation and merchandising to storefront displays, pricing, order management, payment processing, fulfillment, customer service and regulatory compliance. The powerful solution is capable of creating a global e-commerce presence in any combination of 30 languages, 40 currencies and 40 payment methods.

About Digital River, Inc.

Digital River, Inc., a leading provider of global e-commerce solutions, builds and manages online businesses for software and game publishers, consumer electronics manufacturers, distributors, online retailers and affiliates. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud management, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.

Founded in 1994, Digital River is headquartered in Minneapolis with offices across the U.S., Asia, Europe and South America. For more details about Digital River, visit the corporate website, follow the company on Twitter or call +1 952-253-1234.

About DonateGames

DonateGames was founded in 2008 by an award-winning software entrepreneur and philanthropist. After his son was diagnosed with a rare form of pediatric cancer in 2006, and witnessing the extraordinary healing power of video games, he created an innovative social enterprise dedicated to reselling donated games and gear to raise money for rare disease research. In 2010, DonateGames was able to build an operational infrastructure, grant wishes for sick kids, and fund research at many leading research foundations, as well as deliver more than 3,000 new video games to hospitalized children. Learn more at www.donategames.org.

Forward-Looking Statement

In addition to the historical information contained herein, this press release contains forward-looking statements, such as statements containing the words, “will,” “plans,” “intends,” “expects,” and similar words. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of Digital River, or industry results, to differ materially from those expressed or implied by such forward-looking statements. Such factors include, among others: Digital River’s operating history and variability of operating results; competition in the electronic commerce market; the ability of Digital River to support global online sales and distribution of products via DonateGames’ web store; the market’s acceptance of such offerings; and other risk factors referenced in Digital River’s public filings with the Securities and Exchange Commission.

Digital River is a registered trademark of Digital River, Inc. All other company and product names are trademarks, registrations or copyrights of their respective owners.

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