Digital River to Host Tweet Chat with Industry-Leading Brand Expert and Author Martin Lindstrom

Twitter-based discussion will focus on recommendations for building brands and increasing online sales

MINNEAPOLIS — Apr. 16, 2012 — Digital River, Inc. (NASDAQ: DRIV), the revenue growth experts in global cloud commerce, will host a Tweet Chat with Martin Lindstrom — a brand futurist and bestselling author of Brandwashed and Buyology — to discuss marketing tactics designed to help companies build their brands and increase online sales. The chat will take place through Twitter on Tuesday, Apr. 17, 2012, from 10:00 — 11:00 a.m. EDT. Participants in the online discussion should tag their posts with #Globalocity.

The Tweet Chat will provide a preview of key topics that will be highlighted during Mr. Lindstrom’s upcoming keynote presentation at the Digital River® Globalocityâ„¢ commerce conference. The annual event, which draws top business visionaries, industry analysts, global commerce executives and senior professionals from the U.S., Europe and Asia, will take place May 14-16, 2012, at the JW Marriott L.A. LIVE Hotel in Los Angeles, Calif. For more information, visit the event website.

Tweet Chat Details

  • What:

A Digital River-hosted Tweet Chat with brand expert and author Martin Lindstrom that focuses on marketing tactics used to build brands and online sales


What is a Tweet Chat?

A Tweet Chat is a real-time conversation on Twitter. Participants use a common hashtag (#Globalocity) to respond to questions the moderator and other participants pose. Tweets (Twitter messages) are limited to 140 characters, which keeps responses succinct.

About Digital River, Inc.

Digital River, Inc., the revenue growth experts in global cloud commerce, builds and manages online businesses for software and game publishers, consumer electronics manufacturers, distributors, online retailers and affiliates. Its multi-channel commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running a global commerce operation. The company’s comprehensive platform offers site development and hosting, order management, global payments, cloud-based billing, fraud management, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.

Founded in 1994, Digital River is headquartered in Minneapolis with offices across the U.S., Asia, Europe and South America. For more details about Digital River, visit the corporate website, follow the company on Twitter or call +1 952-253-1234.

Digital River is a registered trademark of Digital River, Inc. All other company and product names are trademarks, registrations or copyrights of their respective owners.

Twitter Tags: @DigitalRiverInc, @MartinLindstrom, #Globalocity, #chat

Tweet This: Join @DigitalRiverInc and @MartinLindstrom as we share marketing and branding insights, Apr. 17, 10-11 AM EDT. Use #Globalocity to follow.