SmartChannel is an enterprise SaaS platform that extends ecommerce to your partner channels to grow revenue and reduce costs. SmartChannel provides solutions for channel conflict, complex ordering, subscriptions, incentives and compensation, as a centralized and seamless partner management platform.
Improve sales growth by selling subscription licenses though the channel in the online store. Automate and nurture maintenance renewals online to credit and pay partners. Decrease cycle time from order to fulfillment and payment. Streamline any channel process and integrate it your ecommerce operation.
SmartChannel allows partners to sign up for your ecommerce program online and supports the partners’ direct involvement in every part of ecommerce—marketing, ordering, fulfillment—even hosting a version of the store on their own web page. All activity and end customer order information is fully visible and transparent to partners.
SmartChannel implements a streamlined, ecommerce-based purchasing process for partners—single or multi-tier. Capture crucial end customer information, and implement specific B2B purchasing business rules such as partner buy pricing, special pricing request, and custom workflow.
SmartChannel automatically pays partners on renewals and credits partners when their end customers renew a subscription online. Renewals can be nurtured through partners or directly to end customers, and entitlements are tracked automatically.
Cultivating partner loyalty today is a complex, multifaceted endeavor, one that warrants a new vision incorporating new approaches to partner engagement.1
1 Forester; Brief: Boosting Channel Partner Engagement
SmartChannel supports centrally managed partner program buy pricing and compensates the partner for any activity they perform—new sales, renewals, service activity—using any calculation method. Capture and report on sales forecasts vs. actual performance, manage internal channel sales managers, and even calculate commissions earned by individual reps.
SmartChannel supports a wide range of business models and can be configured to align to your specific business requirements:
SmartChannel: Extending ecommerce capabilities to your sales channels