SmartChannel’s Partner Marketplace model leverages your commerce infrastructure to provide a marketplace for the online promotion and sale of partner products. Many partners sell their own products—integrated applications that extend your products’ core functionality, service plans, training or even customer support.
The Partner Marketplace model makes it easy and convenient for end customers to purchase additional related products and services, providing a scalable, expansive sales and distribution channel for your partners.
Step 1. Partners submit products through a self-service submission form, where they have the ability to upload an Excel CSV file, attach marketing assets and digital content captures.
Step 2. The submission is then routed through a review and approval workflow. The approver can approve, reject, add notes to the submission or automatically approve and publish into the catalog.
Step 3. Once approved, the partner marketing links are automatically created and the products are available in the online store for end customers to purchase. After a purchase is made, the partner who owns the product is credited for the purchase.
Step 4. SmartChannel Partner Marketplace will automatically calculate revenue share and can directly or indirectly fulfill orders. This process comes full-circle with robust reporting capabilities.
Partner Marketplace is an ideal solution for you if your partners sell add-on products and services. Some qualifiers to determine if Partner Marketplace is the right model: