Webinars feature best practices on email marketing, efulfillment, marketing attribution and holiday readiness
MINNEAPOLIS – Sept. 9, 2014 – Digital River, Inc. (NASDAQ: DRIV), a leading global provider of Commerce-as-a-Service solutions, opens registration for new webinars in its continuing Digital River Webinar Series. Geared for ecommerce practitioners, digital marketers as well as e-merchants, the series explores commerce and marketing strategies designed to engage shoppers and accelerate online sales across multiple channels, devices and geographies. The free September webinars include:
Consumer Email Habits
What: Join BlueHornet Networks, the email marketing provider from Digital River, as it discusses the findings from its third annual Consumer Views of Email Marketing report. The second webinar in a six-part webinar series will explore how consumers have made email part of their daily lives – offering insight into when, where and how often email is checked.
When: Sept. 9, 2014, at 12:00 p.m. CDT
Where: Register for BlueHornet’s Consumer Email Habits webinar and the remainder of the series at http://bit.ly/1tCSgCl.
Marketing Attribution Best Practices for Ecommerce
What: Based on its experience working with marketing attribution models for some of the world’s most recognized brands, Digital River will share attribution best practices for optimizing digital marketing campaigns, increasing top line sales and improving marketing ROI. Attendees participating in the webinar, which is designed for senior ecommerce practitioners and digital marketers, will receive a complimentary copy of Digital River’s new white paper, Strategies to Maximize the Effectiveness of Your Online Merchandising and Promotion Plan.
When: Sept. 16, 2014, at 1:00 p.m. CDT
Where: Register for the webinar by clicking here http://driv.ws/3p.
Fulfillment Best Practices for the Ecommerce Channel
What: In this webinar for branded manufacturers, Digital River and DCL, a provider of fulfillment and logistics services since 1982, will address the most important trends in efulfillment. The joint presentation will focus on strategies for ensuring supply chain alignment, evaluating the merits of centralized versus regional distribution models and assessing carrier capabilities. Webinar attendees will receive Digital River’s recently published white paper, Opening a Direct-to-Consumer Outlet.
When: Sept. 18, 2014, at 1:00 p.m. CDT
Where: Register for the webinar by clicking here http://driv.ws/3q.
Change of Plans: How to Successfully Adjust Your Holiday Strategy
What: Hosted by Multichannel Merchant and presented by Digital River, this webinar will showcase commerce and emarketing best practices for getting and keeping holiday promotions and sales on track. The discussion will include advice on contingency planning and re-forecasting, addressing the supply chain, creating in-season opportunities and taking advantage of the holiday on a global scale.
When: Sept. 24, 2014, at 1:00 CDT
Where: Register for the webinar by clicking here http://driv.ws/3s.
For ecommerce practitioners and digital marketers looking for additional educational resources, Digital River hosts on-demand webinars on its corporate website (http://www.digitalriver.com/resources/events-and-webinars/). For more information about Digital River’s webinars, email firstname.lastname@example.org.
About Digital River, Inc.
Backed by 20 years of ecommerce experience, Digital River is recognized as a leading global provider of Commerce-as-a-Service solutions. Companies of all sizes rely on Digital River’s multi-tenant, SaaS commerce, payments and marketing services to manage and grow their online businesses. In 2013, Digital River processed more than $30 billion in online transactions, connecting B2B and B2C digital products and cloud service companies as well as branded manufacturers with buyers across multiple devices and channels, and nearly every country in the world.
Digital River is headquartered in Minneapolis with offices across the U.S., Asia, Europe and South America. For more details about Digital River, visit the corporate website, read the Digital River Blog, follow the company on Twitter or call +1 952-253-1234.
Digital River is a registered trademark of Digital River, Inc. All other company and product names are trademarks, registrations or copyrights of their respective owners.
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