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Accelerate your revenue with a new audience of customers throughout Tanzania - without friction or complexity.
*The sale of certain products in this market may be subject to international export regulations. If you would like to learn more about selling into this market, lets chat.
Tanzania has the fourth largest ecommerce consumer base in Africa with the number of online shoppers estimated at 5.3% of the total population. Lack of proper delivery addresses and trust in sellers has hampered ecommerce growth. While the ecommerce market in Tanzania is still in its infancy, there is potential for rapid growth with the expansion of mobile payment methods.
Revenue in the ecommerce market in Africa is projected to reach $24,759 million in 2021 and is expected to show an annual growth rate of 13.3%, resulting in a projected market volume of $40,758 million by 2025. The market’s largest segment is fashion with a projected market volume of $7,742m in 2021. The average revenue per user is expected to be $74.08.
Tanzanians are historically wary of paying online, making cash on delivery the preferred method payment.
Cross-Border Fulfillment: Landed Cost is Available.
In-Country Fulfillment: Not available